Strategic Marketing Planning & Brand Positioning
We provide strategic marketing planning and brand positioning consulting for agencies, consultancies, and other clients across industries. This high-level work leverages the knowledge, understanding, and insights gained from marketing research to reach, engage, and motivate action.
Why Focus on Strategic Marketing Planning?
We work with clients early in their planning and brand positioning process to incorporate clear direction on connecting with their most important consumer, shopper, and B2B customer segments.
Types of Research for Strategic Marketing Planning
Strategic marketing planning and brand positioning development can take many forms in terms of execution. This may include, but is certainly not limited to, facilitated strategy sessions with client teams, internal interviews, and primary and secondary research projects.