Senior Leadership

Dennis Devlin – Chief Executive Officer

During a successful 30-plus year career Dennis Devlin has become a leader in the marketing, branding, and insights space. He has had the great fortune to work with many of the world’s largest marketing organizations and brands including Procter & Gamble, Kraft Heinz, and Eli Lilly and Company, to name just a few.

With broad and deep strategic research, marketing, and branding expertise, Dennis is known for consistently translating insights into effective marketing and branding strategy that helps drive growth for clients.

A recognized marketing, branding, and insights thought leader, Dennis is an in-demand public speaker. He regularly presents to companies and organizations as well as at conferences about insights related to innovation, marketing, and branding effectively for B2B and B2C clients, and agency and consultancy partners.

Dennis has authored two books, Overcoming the Innovation Killers: How to innovate products that thrill customers and break through the chaotic marketplace, and Three Wise Monkeys: How a culture of clarity creates transformative success, both co-written with Jeff Jones.

Dennis is a husband and father with interests that include improv and stand-up comedy and traveling with his wife of more than 30 years. He also spends some of his leisure time as a board member of the American Marketing Association chapter in Cincinnati and as the Co-Chair of the CMO Roundtable Program.

Jeff Jones – Chief Innovation Officer

For more than 30 years, Jeff Jones has been a marketing, branding, and innovation leader. From the creation of digital marketing teams to the implementation of unique insight and innovation methodologies, Jeff has helped some of the world’s leading companies such as Kellogg’s, Procter and Gamble, and Disney better understand their customers, communicate their message, and move their products.

By applying design thinking and emerging approaches and a thorough understanding of technology trends Jeff has led teams as they have created marketing messages and developed new products and services.

Jeff is the author of the book 7 Keys to Persuasive Speaking, and co-author of Overcoming the Innovation Killers: How to innovate products that thrill customers and break through the chaotic marketplace, and Three Wise Monkeys: How a culture of clarity creates transformative success, both co-written with Dennis Devlin.

Jeff believes fads come and go. The trick is to embrace new, useful learnings while not forgetting time-tested truths. Leading to the creation of marketing and innovation models that are easy to understand and implement while having the confidence they will have a measurable and meaningful impact.

Jeff is a husband and father with interests that include playing the ukulele and guitar, bluegrass music, traveling with his wife of more than 30 years and collecting and watching sci-fi and classic films.

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