Organization Alignment, the Business Power Play: Empowering Businesses Through a Strategy Portal
It is essential for organizations to have a clear and well-defined strategy based on solid, clear insights; that’s no secret. However, far too often, the insights as well as the strategies from which they are derived, live in documents on a server and are not fully integrated into an organization. One effective tool for fostering […]
Unearthing Your Business’s Potential: The Art of Opportunity Archeology
Often business opportunities lie beneath the surface, just waiting to be discovered. Much like an archaeologist who painstakingly excavates ancient ruins to uncover hidden treasures, a marketer must delve into the market landscape to unearth these latent business opportunities. This process, akin to archaeology, involves observation, excavation, and evaluation. Surveying the Landscape: Market Observation An […]