CLARITY Research
& Strategy
Converts Curiosity To Clarity
By focusing on improving the front-end Research Development (Insight Roadmap) and back-end Strategy Development (Strategy Portal) of research engagements, serving as an ally for its clients, supporting their efforts to influence internal stakeholders and deliver financial business impact for marketing, research/insight professionals at large corporations.
CLARITY Research
& Strategy
Converts Curiosity To Clarity
By focusing on improving the front-end Research Development (Insight Roadmap) and back-end Strategy Development (Strategy Portal) of research engagements, serving as an ally for its clients, supporting their efforts to influence internal stakeholders and deliver financial business impact for marketing, research/insight professionals at large corporations.
A Research Contender Delivering
Significant Business Impact
Have you ever used a research provider that promised “partnership,” but instead offered a new method or technique that FAILED to deliver sufficient business impact?
CLARITY represents the difference between being a research “pretender” and being a research CONTENDER in terms of delivering significant business impact.
Market Research Insights and Strategy
Our MANIFESTO is that the importance of insights in corporations must be elevated, since they represent the seeds of growth and provide clarity in strategy development that delivers transformational success – for the business and the researcher leading the effort.
Market Research Insights and Strategy
Our MANIFESTO is that the importance of insights in corporations must be elevated, since they represent the seeds of growth and provide clarity in strategy development that delivers transformational success – for the business and the researcher leading the effort.
A Research Ally
For Your Business
Have you ever used a research provider that promised “partnership,” but instead offered a primarily transactional approach to working together that FAILED to deliver sufficient partnership?
If your corporation is going to experience transformational growth, you need a research ally that attacks the real problems, which are:
Limited Understanding
What you need is . . .
Aligned Knowledge
Most research vendors don’t understand your business or your strategy.
Convenient Sharing
What you need is . . .
Aligned Communication
It’s far easier for most research vendors to simply export the data and pass it along, instead of truly analyzing and identifying the implications.
Commodity Thinking
What you need is . . .
Aligned Influence
Most research vendors are unwilling to truly invest in their clients’ success, both your personal influence on internal stakeholders and the business’s financial impact.
CLARITY represents the difference between being a research “partner” and being a research ALLY in terms of delivering a mutually beneficial business relationship.
These Brands Have CLARITY
Invested Relationship
Taking Strategic Risks In The Pursuit Of Investing In Your Professional And The Business’s Financial Success
Have you ever used a research provider that promised they “cared” about your success, and your business’s success, but instead offered lip service that FAILED to deliver on that promise?
Modern research is fundamentally broken. There is an unwillingness by research vendors to spend the time needed to understand each client’s business, a commitment to the convenience of doing what virtually every other research company does, and an unwillingness to invest in the client’s success has led to ineffectiveness and a lack of business impact.
CLARITY represents the difference between being in a client-vendor relationship and having a meaningful INVESTED relationship where the research ally takes strategic risks in the pursuit of investing in your professional success and the business’s financial success.
In The News
The Business Value of Research: Creating Returns on Investment Through Knowledge and Innovation
One of the most important books I’ve read is Stephen Covey’s 7 Habits of Highly Effective People. In that book Covey introduces the concept of
Alignment in Business: Making Beautiful Music
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Building Brand Alignment Through the Playbook Strategy: Huddle Up
Just as a basketball team relies on a shared playbook for game-winning strategies, so too must a company create and utilize a shared playbook of
The Role of Research and Insights in Idea Incubation: Lighting an Innovation Fire
To start a fire, three essential elements are required: a spark, fuel, and oxygen. (Link: https://www.wikihow.com/Build-a-Campfire) You begin with tinder, which is dry, flammable material
How Can New Business Insights and Solid Strategy Drive Critical Impact?: Unleashing Your Olympic Potential
Image generated using Bing.com/Copilot Kristen Faulkner was not favored to win at the 2024 Olympics. She was not even expected to compete until a few
The Journey From Curiosity to Customers: The Eagle Has Landed!
NASA’s Apollo 11 mission, July 20, 1969, accomplished landing a man on the moon for the first time in history. The spacecraft was launched from
CLARITY is an absolute best-in-class research ally. In addition to incredible depth of expertise and experience in the field, CLARITY goes above and beyond to deliver outstanding insights and results that create the foundation for game-changing strategies and campaigns. CLARITY are insightful strategic thinkers and provide outstanding input that makes the deliverables resulting from their findings and insights better and more impactful. Working with CLARITY is a joy – they are flexible, responsive, and go above and beyond the call of duty to ensure projects go smoothly and are delivered on tight and often rapidly shifting timelines.
CLARITY are those rare professionals who not only do an excellent job for their clients, but at a more than reasonable cost; they put their heart and passion into helping their clients achieve their goals. We depend on CLARITY’s expertise, insights, and creativity to handle our market research and strategy needs. They have been more helpful to us than they may realize. It is an absolute pleasure to know CLARITY and to do business with the firm. I highly recommend CLARITY.
And that’s just the beginning. CLARITY is passionate about their work. They approach everything professionally, but with an energy that creates excitement for every project. They understand the needs of the client and can easily translate business requirements into strategic designs and solutions. CLARITY is highly respected by colleagues, clients . . . anyone that works with them. I would recommend CLARITY any day!
Associations
CLARITY Helps Its Clients Gain Clarity About Their Customers, Their Competition, And Their Brand.
CLARITY Converts Curiosity To Clarity.
Get in touch today to establish your relationship with CLARITY.